Category: Visual Communication

The Visual Communications Program offers students a diversified, creative business background in visual presentation, exhibit/trade show design, retail and event marketing and store planning, with an emphasis on the fashion and entertainment industries. Students benefit from exposure to practical and theoretical visual merchandising techniques. Courses include presentation design, color theory, concept visualization, trend forecasting, and computer graphics.

FIDM invites you to “The Future of…

FIDM invites you to “The Future of…

The creative industries have experienced so much change in 2020. At the college, we keep asking our faculty and industry..

Kohl’s Invites Snapchatters to Go Window-Shopping

Kohl’s Invites Snapchatters to Go Window-Shopping

A pop-up event in New York goes nationwide via a portal lens Retailer Kohl’s is hosting a holiday pop-up in New York..

New Wave Retail Theatre

New Wave Retail Theatre

At the hands of one experimental company, retail is taking an even more immersive turn. Turning shopping into an immersive, multisensory..

Retail Sites Are Becoming Valuable Real Estate in Digital Advertising

Retail Sites Are Becoming Valuable Real Estate in Digital Advertising

eMarketer—by Blake Droesch  |  Jul 16, 2019 Retail media has turned Amazon into an advertising behemoth, allowing the ecommerce giant to become a..

Artwork Personalization at Netflix

Artwork Personalization at Netflix

By Ashok Chandrashekar, Fernando Amat, Justin Basilico and Tony JebaraNetflix Technology Blog For many years, the main goal of the Netflix personalized recommendation system has..